Petmate

Brand Refresh

Petmate is a global leader in pet supply products with an extensive brand portfolio including Chuckit!, Vittles Vault, and more. Their 65th anniversary was not only a celebration of their commitment to enriching the lives of pets and their families, but also provided a stage for the brand to reintroduce itself and showcase it’s energized marketing approach.

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The Beer Can: Product Identity

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Penntek Coating: Campaign